Our Story
Mighty Hoopla was created with joy and inclusivity in mind, uniting music lovers, spreading positivity and supporting the LGBTQ+ community across our stages, behind the scenes and most importantly in our audiences’ experiences.
The brainchild of East London queer collective Sink The Pink & iconic club night Guilty Pleasures, Mighty Hoopla was born on the sunny shores of Bognor Regis at a Butlin’s Weekender in 2016, creating a genuine you-had-to-be-there moment.
In 2017, we took the leap into a green field site to become a fully fledged music festival in Victoria Park, attracting 10,000 people for our inaugural show. We then moved into Brockwell Park in 2018, which is still our home today, and in 2022 expanded to a two day show, which now serves an audience of tens of thousands of people across both days.
In 2025, we took Mighty Hoopla to the Mediterranean and created Hoopla Malta. A festival & holiday experience over three days on the magical isle of Malta.
For 2026, we’re packing a slightly bigger suitcase and taking Mighty Hoopla down under. Set against the backdrop of the iconic Bondi Beach Mighty Hoopla Sydney will bring together international artists with homegrown stars, as well as some of the best LGBTQ+ talent in Australia for a very special day of pure pop joy.
Our Values
As well as creating joyous spaces for our community to enjoy their favourite musical artists and LGBTQ+ collectives, Mighty Hoopla is committed to supporting and uplifting marginalised communities all year round. Since our creation in 2016, we have dedicated ourselves to consistent monetary donations to key charities and funds that help uplift our community and wider causes.
Diversity and inclusion is, and always will be, at the heart of what we do. Our lineups boast a female and non-binary majority every year, with 2025’s sold out show seeing 100% female stage headliners across our three main stages, becoming the first ever major UK festival to achieve that.
This commitment goes beyond the artists on our stages and is the basis of the team that produce all our events. We are proud to have 50% female and non-binary crew members across every key role within our show as well as majority LGBTQ+ identifying core team.
As a major UK festival we also strive to be the most accessible festival, to ensure every member of our audience has the best experience with us. Today we have a dedicated access team that work all year round, who you can contact at any point with any enquiry. For more information, head to our access page.
We believe artists have the power to shape culture and society. Any artist using their platform to promote hate speech, homophobia, transphobia, racism, cultural appropriation or any form of derogatory behaviour will never be welcome at Mighty Hoopla.
Every year we invite guest speakers from key organisations to our main stage to help amplify their voices to our audience.
